These days, content marketing happens through many channels, including blogging, in person events, social media, podcasts, video, and much more. Since the bust of the dot com bubble, during which outbound marketing was king, inbound marketing, with an emphasis on interactivity and info sharing, has taken over. If you want your business to succeed, you need to reach out to a franchise consultant who understands modern marketing, such as social media, direct mail, traditional print, and guerilla marketing. Talk with a brand marketing agency today about brand consulting services, and take advantage of all the popular marketing techniques, including QR codes, originally developed in Japan for tracking components in factories.

Over 50 percent of consumers say that they have stopped following a company’s social media pages because info posted on it was too repetitive and boring, so make sure that the franchise consultant that you go with understands the importance of providing fresh content for consumers. By working with a great franchise marketing specialist, you can help take your business to the next level, get more customers, and make more money, so make sure to consider franchise consultant services today.